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business, cremonese, family, fonzaso, history, Photo finish -

Family Business. Stories of enduring success and innovation.

Castelli was born in 1876, if we count the time when it was called Vittore Gianni, as the business was known when it was taken over from the eponymous Milanese owner by Maurizio’s father. But since 2003 the brand has belonged to a company in the province of Belluno, Manifattura Valcismon. The Belluno-based company is certainly not a newcomer to the technical sportswear sector. Quite the contrary — the Cremonese family, now in its third generation, has worked in the textile industry since 1946. Founded in Lamon, by Olindo and Irma Cremonese, the company moved in 1954 to Fonzaso, where the headquarters are still located today. The turning point came with the couple’s son, Giordano, who loved sports, especially cross-country skiing, and initiated a true business transformation during the ’70s and ’80s that led the company to become a manufacturer of technical sportswear.Now, heading up the company together with Giordano are his four children: Dario, Alberto, Gioia and Alessio. A love of sports and a passion for cycling are the keys to business success that have brought Manifattura Valcismon today to guide the Castelli brand.   DR. GIORDANO Manifattura Valcismon, founded by Olindo and Irma Cremonese, began as a producer ...

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cremonese, passion, Photo finish, portland, steve smith, US -

The american dream. A young dreamer from Portland is leading the Italian company.

Steve Smith is the brand manager of the European division of Castelli, but he also works very closely with the US organization. Like Maurizio Castelli, he always pays close attention to pro cyclists’ recommendations, needs and ideas to improve Castelli products. Steve, who grew up in Portland, Oregon, has always had a passion for cycling, which is no doubt part of the secret to his success in his work. Find out how Steve found his way to Castelli and about his enthusiasm for cycling. Tell me how you fell in love with cycling. I’ve always ridden and I’ve always liked cycling. When I was 13, my parents gave me a road bike, and just a week later my friend and I set out on a 155 km ride. There were no cell phones then, so you can imagine how worried my parents were when I didn’t come home. That ride, which took us 12 hours, was basically where it all started. What does cycling mean to you? It would be trite to use words like “passion” or “love.” As a kid you have fun going over jumps and riding on gravel or rough roads. Then you grow up, and you ...

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2015, castelli, cremonese, dles, dolomites, enel, july 5, maratona, maratona dles dolomites, News, sella ronda, sellaronda -

Castelli and Maratona dles Dolomites partner up for 2015

Castelli has signed an exclusive partnership agreement with the Maratona dles Dolomites suppling the official technical clothing for the 2015 edition held on July 05, 2015. The Maratona dles Dolomites is a unique event taking in the stunning scenery of the Italian mountain range that lends the event its name. The sponsorship is further evidence of Castelli’s dedication to performance and perfection working hard toward a goal and beyond. With its full maratona distance over some of the most celebrated mountain passes that have featured in the Giro d’Italia, 4,190 vertical meters of climbing, the Maratona is a ‘must do’ for serious cyclists. Castelli vice president Dario Cremonese, says, “We are proud to work alongside Maratona dles Dolomites – Enel – its one of the world’s premier mass-participation rides, and taking part in the same region as the Castelli Head Office. We are both extremely ambitious and are sure it will be a fruitful partnership.” The Maratona dles Dolomites – Enel director Claudio Canins also shares his satisfaction: “We are delighted with this partnership, which will allow us to expand the Maratona dles Dolomites – Enel brand in collaboration with other brands known worldwide. Our aim is to become a worldwide brand and we think that Castelli as a strong international player can play an important part in terms of product quality, ...

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