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Branding in the MTB Industry: An Inside Look at How Companies Craft Their Image

A look at how two mountain bike brands, big and small, create their image and portray it to consumers.

The post Branding in the MTB Industry: An Inside Look at How Companies Craft Their Image appeared first on Singletracks Mountain Bike News.

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29er, Bike Reviews, colorado, crested butte, full suspension steel bike, full-suspension, Gear, golden, i:2:14831, outerbike, primed, proudfoot, proudfoot bike, proudfoot bikes, proudfoot cycles, review, reviews, steel, steel bike, steel bike frame, steel fs -

Steel Full Suspension Proudfoot Cycles Primed 29er Test Ride Review

Most people think steel is best suited for hardtail mountain bike frames–and if it’s a singlespeed, then even better! Generally speaking, steel is much heavier than any other bike frame materials–aluminum, carbon, titanium, you name it–and again, generally, the vibration damping qualities are considered unnecessary in a full suspension bike when considering the total weight. Proudfoot Cycles …

The post Steel Full Suspension Proudfoot Cycles Primed 29er Test Ride Review appeared first on Singletracks Mountain Bike News.

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