Bikerumor

Advocacy & Industry News, Clothing-Gear-Tools, News - September 9, 2022

Sneak peek: FiveTen’s new Kestrel BOA shoe and Breast Cancer Awareness collection

If you like lightweight clip-in shoes, recycled materials and charitable actions, check out what FiveTen has coming this fall and next spring. The big release is their new Kestrel BOA, a lightweight clip-in shoe aimed at gravel or downcountry/XC riders. FiveTen’s parent company Adidas has also created a Breast Cancer Awareness collection, featuring several shoe

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Tifosi Optics Backs Breast Cancer Research with Awareness Collection of pink shades

Breast Cancer Awareness Month kicks off in October, and Tifosi Optics has joined the movement with a new line of pink-colored shades.

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Rapha Women’s 100 celebrates 10th anniversary with 100k rider goal & 2 special edition kits

With less than three weeks until this year’s Rapha Women’s 100, the clothing maker is hyped to celebrate a decade of bringing women together for their inclusive global group ride. Rapha has set a huge goal of getting 100,000 cyclists to participate, with more than 64k already signed up on Strava for both virtual and

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Recovery: Scotland’s Trail Therapy tackles mental ill-health with MTB

If you’re reading this, it is highly likely you are well aware of the mental health benefits to be gained from a mountain bike ride. A quick shred around the local can lift the mood immeasurably, right? Well, four years ago, a group of researchers at Edinburgh Napier University, along with the help of Developing

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Advocacy & Industry News, News, Women's - August 26, 2022

Jenny Tough & Emily Chappell share body image struggles in “This Rider”

A new cycling film “This Rider: Jenny Tough & Emily Chappell” created with Canyon bikes takes a deeper behind-the-scenes look at these two’s accomplished cycling careers, and their real struggles facing body image. Even though these two women are incredibly impressive cyclists who have won grueling ultra-endurance races like the Transcontinental and Silk Road Mountain

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