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Vista Outdoor to add another helmet maker to portfolio with $540 Million Fox Racing acquisition

Vista Outdoor Inc. announced the acquisition Wednesday. Fox Racing joins Giro, Bell, and CamelBak under the group’s expanding brand umbrella. The two companies said Wednesday that Fox Racing will now function as a Vista Outdoor asset. Vista confirmed in a statement that it purchased the Irvine, Calif.-based company for $540 million. The agreement comes with

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Hunter Allen’s Project Fuerza turns pro’s top performances into NFT art

Peaks Coaching founder Hunter Allen has launched Project Fuerza to capture top pros’ performance data and turn it into art, which will be issued as NFTs throughout the Tour de France. Top cyclists, including Peter Sagan, Geraint Thomas, Mark Cavendish, Dan Martin, Jens Voigt and many more are on board to have their biometric data

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Specialized joins forces with Denk Engineering to develop European Innovation Hub

Since 2014, Specialized has been the exclusive partner of Denk Engineering, a company that was once an independent design office dedicated solely to the cycling industry. Prior to the partnership with Specialized, Denk Engineering were responsible for some of the more interesting suspension systems we’ve seen in recent times; while founder Peter Denk was was

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Advocacy & Industry News, Gadgets & Hacks, Interviews -

Podcast #060 – Inside the Pro Cycling Manager video game

I’m a bit of a video game fan, and obviously a cycling fan, and always a tech fan. So when all three are combined, I get really curious, and Pro Cycling Manager caught my eye. It’s been around for years, updated each year with that season’s teams and riders, plus a Tour de France edition

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Advocacy & Industry News, Factory Tour, Feature Stories -

Factory Tour: Wolf Tooth Components shows us around – we spy THREE prototypes!

Our Wolf Tooth Components factory tour may not involve drones flying through their facility, but we get a much closer look at how they machine their parts in-house, from chainrings to dropper levers to tools and more! And if you look closely, you’ll see a teaser of THREE new parts coming soon from the Minnesota-based

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