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Nash Masson, News, Norrona, POC Sports -

So stunning! We head north of The Wall for some inspiring #MondayMotivation with John Snow – no wait, Nash Masson – as he ushers in a rejuvenating spring and bids farewell to the cold, dark grip of a Scottish winter, all with the power of some awesome riding on the jaw-dropping trails of Scotalnd. “Tis […]

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Jon Bokrantz, Manfred Kronbrink, News, Norrona, Norrona mtb, Specialized Bicycles -

Get a load of the great riding in Sweden! Despite the lack of mountains, the Gothenburg area offers a vast network of singletrack and technical riding that still gets heaps of people out on their bikes on a daily basis. For those looking for a more remote, gnarly fix of Swedish riding there’s always the […]

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Five Ten, Jon Bokrantz, News, Norrona, Specialized Bicycles -

Tasty edit and a half alert… jon Bokrantz pulled out all the stops on this one searching for the essence of what it is to ride a mountain bike, looks like a lot of fun to us! “Inspired by Sean Penn’s classical masterpiece “Into The Wild”, this film is about the essence of mountain biking. […]

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