etnies RSS

Emil Johansson won both the Red Bull Joyride 2023 and the Crankworx FMB Slopestyle World Championships!  Due to high winds, it was a one run contest at the Whistler Mountain Bike Park in front of a crowd of 38,000 people. Red Bull Joyride 2023 Results: 1.      Emil Johansson (SWE) – 92.4 2.      Paul Couderc (FRA) – 87 […]

Emil rode his new etnies pro model shoe on a set of New Zealand jumps in “Empty Your Mind.” Emil sets the bar high, and MTB riders that see the etnies Johansson Pro MTB shoe perform during his high-speed, technical MTB slopestyle riding in the video will know it was made to ride at the […]

Etnies is proud to announce its new high-performance vegan Semenuk Pro MTB shoe is now globally available. Designed by Brandon Semenuk himself, the copper colorway is made with an animal-friendly synthetic mesh and TPU. Featuring Formula G rubber on the sole, the shoe is formulated specifically for the rigour of flat pedals. The tread pattern […]

Convalescence: the time spent recovering from an illness or medical treatment. In the late afternoon of July 6 2021, Jake Fox broke his neck riding an airbag landing. He had a small slip up on a backflip tuck no hander resulting in him going over the handle bars off the end of the landing. Jake […]

Etnies launched the Emil Johansson signature Jameson Mid MTB colourway. This shoe features etnies unique Formula G rubber compound int the geo-hex tread outsole. Formula G is 2 times grippier than standard rubber and provides specialised grip for all-round riding…  so you are covered with the most comfortable, durable and performance driven MTB footwear. Johansson’s […]