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This is what happens when you mix raw, young talent with quick, capable bikes. Whatever they’re feeding them on over in Northern Ireland it must be working, as these boys hand out a lesson in being a bit fast with a full-throttle tearing up of their local trails in Rostrevor. “Supporting our home talent is […]

Will we ever be convinced that pedal-assisted riding is the future? Nico Lau and Greg Callaghan push out some epic speeds, both up and downhill, on Cube Stereo Hybrid 160 e-bikes and argue the case for having a bit of help in the engine room – whether as a training tool for repeat runs, for getting […]

After the launch of the CUBE Global Squad in January the talented 25 year old rider Matt Walker impressed the world with a big victory at the Giant Toa Enduro at Crankworx Rotorua. In his home country New Zealand, Matt entertained the spectators by sealing the deal in the final stage. “I was hoping for […]

Loic, Loris and Finn team up for another year of DH racing but this time they have the powerhouse that is Specialized behind them. This video gives a great insight into the science that a huge brand is willing to put into small gains on the race track. The crew get the full wind tunnel […]

Fueled by a core group of passionate people, SixSixOne works closely with a group of top riders, who share the same drive and attitude to develop products that keep riders safe while they are having fun on Trails, Park, and DH tracks. SixSixOne, a ONE Industries brand, has worked with countless leading riders to become […]