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Design & Innovation Award 2021 – The most exciting MTB-trends

Cycling is booming. Never before has the demand for new products been as high as it is now and the sector is responding with new and better products. Whether it’s about improving performance, bidding farewell to bike categories or the eternal question of mountain bike vs. eMTB, we tell you about the most exciting mountain bike trends of 2021 in the trend-article of the Design & Innovation Awards 2021.

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Feature, Issue #045 -

Skills, not shortcuts – How Strava fanaticism is plaguing mountain biking

At what point does a training tool become a catalyst for ignorant riding and lazy cheat-lines? Why do we turn into second-shaving KOM hunters as soon as the clock is ticking? It’s simply not good for our sport, its image or our trails. That’s right, we are talking about Strava and why you should leave it behind on your next ride!

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E-MOUNTAINBIKE, Feature -

Bike boom in a crisis? Long delivery times, limited availability and higher prices for 2021

Dream or nightmare? The coronavirus crisis has brought an unbelievable boom to the bike industry. Despite this, massive bankruptcies, sinking valuations of a number of manufacturers, long delivery times, servicing issues and higher prices all threaten. We explain what’s going on and clarify the risks as well as opportunities faced by the industry, trade and bikers. So, here’s to getting through the next few years!

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DOWNTOWN, Feature -

Clash of generations – An urban revolution with the Stuttgarter eMTB Gang

“Things were better before.” An assertion that older generations might valiantly try to defend but instead is often a sign of not quite understanding the world and how it’s changing, expressing a longing to go back to the more familiar. When it comes to Gen Z – those born around or after the turn of millennium – it’s usually uttered by exasperated parents or desperate HR managers. But, there are many things to learn from the next generation, particularly here in Stuttgart.

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Advertorial, Feature, News -

Christmas Buyers’ Guide – Ho Ho Ho! 15 gifts to make every rider happy

Tired of long faces at the Christmas tree? If you really want to make your loved ones happy, check out our Christmas special. We’ve selected 15 products that are guaranteed to put a smile on any rider’s face.

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