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Chris Froome is investing in Factor Bikes – a Q&A with Factor CEO Rob Gitelis

The Factor founder talks new investments, growth plans, and industry bottlenecks.

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2020 Factor 02 VAM Disc frameset close-up

Factor Bikes has partnered with the freshest face on the WorldTour, Israel Cycling Academy. Sharing that news was Rob Gitelis, owner of the small, premium bike company who told CyclingTips about the new three-year deal, whats involved for the bike company, and various other factors that often arent spoken about when it comes to sponsoring …

The post Factor Bikes owner Rob Gitelis on the significance of WorldTour sponsorship appeared first on CyclingTips.

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