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bike shop, bike shops, industry, News, niner, niner bikes -

News: Niner Opening Factory Storefront

Niner is set to open a factory storefront at their headquarters in Fort Collins, Colorado, SportsOneSource.com reports. According to the article, Niner will begin selling their bikes and other merchandise directly to consumers, and will allow Niner to double down on their customer service. In addition, they will have a fleet of demo bikes available …

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Advocacy, backcountry, environment, environmentalism, Freeride, freerider, freeriding, identity crisis, industry, media, perception, trail damage, wilderness -

Mountain Biking Has an Identity Crisis… And it Affects Us All

Mountain biking is currently in the throes of an identity crisis. This isn’t exactly news, but has rather been an ongoing issue in our sport for many, many years. But I think that soon, very soon, this brewing issue is going to come to a head and will, unfortunately, boil over the top of the kettle. …

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chain reaction, giant, industry, Mountain Bike Podcast, Shimano Bike Gear, specialized, sram, stans -

Industry News Recap: Giant, Chain Reaction, SRAM, Shimano, Specialized, and Stan’s

In this episode we discuss recent mountain bike industry news involving a number of brands, including Giant, Chain Reaction, SRAM, Shimano, Specialized, and Stan’s.

The post Industry News Recap: Giant, Chain Reaction, SRAM, Shimano, Specialized, and Stan’s appeared first on Singletracks Mountain Bike News.

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closure, industry, Marzocchi, News -

News: Marzocchi Closing Doors on MTB Business (Maybe)

In case you missed it, Tenneco, the Lake Forest, IL company that owns Marzocchi, announced its “intention to discontinue its Marzocchi motor bike fork suspension business and its mountain bike business, and liquidate its Marzocchi operations.” While many have taken this to mean the company is shutting down its mountain bike suspension business for good, …

The post News: Marzocchi Closing Doors on MTB Business (Maybe) appeared first on Singletracks Mountain Bike News.

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Fat Bike, fat biking, Gear, guest post, industry, opinion, opinions, trends -

Fat Biking: Is it just a fad? A personal point of view.

Watching the birth of fat bikes in the mountain bike industry has been nothing short of breath taking. Drawing from personal experience, this fat-tired wonder opened up a lot more trails as well as placing big grins on our faces. Before fat bikes we had been riding our mountain bikes year-round, putting on the studded …

The post Fat Biking: Is it just a fad? A personal point of view. appeared first on Singletracks Mountain Bike News.

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