Boa-MIPS partnership aims to advance helmet protection
Boa and MIPS have announced a collaboration dubbed MIPS B-series Boa that aims to improve cycling helmet safety. The integrated helmet system is designed to work together to create a solution that provides superior fit and added protection to athletes in bike and snow.
The MIPS B-series Boa allows for the Boa Fit System to connect directly to the MIPS Low Friction Layer, rather than attaching in a stationary fashion to the helmet. This new method of integration with Boa improves the fit of the MIPS liner, making it the latest evolution in 360-degree fit systems.
“A helmet that fits well is ideal for maximizing safety, and Boa brings the leading fit component to bike and snow helmets,” says Johan Thiel, CEO of MIPS. “We are excited to team up and offer brand partners a joint system that optimizes integration and assembly, and ultimately provides great protection for the rider.”
“MIPS is as dedicated to head and brain protection as Boa is to making the worlds’ best gear better through improved fit and performance,” says Shawn Neville of Boa Technology. “We are fortunate to partner with a likeminded company such as MIPS who is also passionate about creating meaningful, innovative solutions for our brand partners and consumers.”
Boa, creators of the patented Boa Fit System, partners with brands to make gear even better. Delivering fit solutions purpose-built for performance, the Boa Fit System is featured in products across snow sports, cycling, hiking/trekking, golf, running, court sports, workwear, medical bracing, and prosthetics.
The system consists of three integral parts: a micro- adjustable dial, super-strong lightweight laces, and low friction lace guides. Each configuration is engineered for precision delivering a connected, fast, customized and durable fit.
MIPS specializes in helmet-based safety and protection of the brain. Based on an ingredient brand model, MIPS Brain Protection System (BPS) is sold to the global helmet industry.
To learn more please visit mipsprotection.com and www.boafit.com.
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