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News, Shimano -

Video: Wyn Masters’ EWS-E endeavour

Enduro racing and Finale Ligure go together like Wyn Masters and wheelies! So, why not introduce all four, with the addition of an EP8 motor for a real mash up of MTB goodness?

The post Video: Wyn Masters’ EWS-E endeavour first appeared on IMB.

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News, Norco Bicycles -

Live to Play Sports names Sean Sullivan CEO

Live to Play Sports, parent company of Norco Bicycles, has appointed industry veteran Sean Sullivan as CEO. Sullivan has served on the Live to Play (LTP) Advisory Board for five years before taking on the leadership role. His strategic outlook and experience will support the organization’s global expansion and its history of innovation and growth […]

The post Live to Play Sports names Sean Sullivan CEO first appeared on IMB.

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News -

Video: ‘Line Choice’ – Women in the MTB Industry Choose the Trail Less Traveled

Every rider sees the trail differently. Some riders look for the gaps, some for brake points, and others for corners to slap. The most creative riders find lines that others dont even consider. Choosing your line on the trail parallels life in many ways. Follow along as Danica Fife, Alicia Leggett, Hannah Bergemann, Linnea Rooke, […]

The post Video: ‘Line Choice’ – Women in the MTB Industry Choose the Trail Less Traveled first appeared on IMB.

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News, Wipeout Wednesdays -

Wipeout Wednesday: ‘Did you get that?’

#WipeoutWednesdays is back again to remind you to send it with care.

The post Wipeout Wednesday: ‘Did you get that?’ first appeared on IMB.

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Chromag, News -

Video: ‘Solitary’ | self-filmed by Peter Kaiser

direction, riding, filming, editing, colors and sound by Peter Kaiser supported by Chromag Bikes last clip by Leon Thiele

The post Video: ‘Solitary’ | self-filmed by Peter Kaiser first appeared on IMB.

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