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Advocacy, e-Bike, Industry News & Gone Riding, Road Bike -

Parent company of KTM & Husqvarna PIERER Mobility AG acquires Felt Bicycles, enters U.S. market

For the second time this year, we have news of a bicycle industry-related acquisition involving Rosignol. First, we found out that SRAM had purchased the TIME pedal business from Rosignol, with Cardinal Cycling Group ending up with the TIME’s bicycle business. Now, Rosginol has announced an agreement with Pierer Mobility AG to transfer their ownership

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Commuter -

Foldylock & CLOSCA Loop Folding Helmet get Priority Limited Edition 174HUDSON colors

New York-based Priority Bicycles has rolled out a special edition, high-visibility color option to its collection of commuter-centered accessories from other brands to complement their line of belt-driven bicycles. The CLOSCA Loop collapsable helmet, along with the Foldylock folding bike lock, are now available in the high-visibility 174Hudson color, named after the address of Priority’s

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Buyers Guides, Gravel Bikes -

Holiday Gift Guide – What to get your favorite Gravel Cyclist!

Gravel, “grav grav”, groads…whatever it is your favorite cyclist calls it (and can’t stop talking about) because they love it and it’s the best thing to happen to road bikes in forever…you can still make it better for them. And since our obsession here at Bikerumor is the gear and components, here are our top

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Advocacy, Industry News & Gone Riding -

Life Time combines six iconic races, $250,000 purse for new National Grand Prix of Cycling

Healthy lifestyle brand Life Time on Monday announced a new race circuit for elite cyclists that pits the top 20 male and female competitors against each other across six iconic events with a quarter of a million dollars in prize money up for grabs. The series, dubbed the National Grand Prix of Cycling, includes the

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Uncategorized -

Found: Aventon Level Commuter e-Bike is feature packed, surprisingly affordable

If you want a basic-yet-capable commuter e-bike that comes standard with everything you need to get to and from work, school, or the store, the Aventon Level is worth a look. Featuring full coverage fenders, a heavy-duty rear rack, and a powerful motor, the Level can assist up to 28mph while you’re pedaling, or cruise

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