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What do Wild Rye founder Cassie Abel, women’s outdoor nonprofit SheJumps, and blue herons have in common? A home in the Pacific northwest — and now, a pair of bike shorts to celebrate the region and the iconic waterbird. The nature-y collab pattern lands on Wild Rye’s Freel short, which serves as the company’s flagship

The post New Wild Rye X SheJumps bike shorts are inspired by Pacific Northwest appeared first on Bikerumor.

Project Flock has created the world’s first ‘biomotion’ bike light that boosts our visibility at night to other road users by reminding drivers that cyclists are in fact human. The new concept lies in the fact that we don’t need to blind other road users to ensure we will be seen, but rather we can

The post Flock Light ‘biomotion’ taillight rethinks night riding visibility, reminds drivers we’re human! appeared first on Bikerumor.

One may think a great wheelbuilder only truly needs a spoke wrench and the master’s touch, but Unior’s new online Unior Spoke Tension App takes building perfect wheels to a new level. Working together with SpokeCalc, whose online tools will help you from the start by selecting the correct spokes, the Unior App helps dial

The post Unior Spoke Tension App tool takes building perfect wheels to the next level with SpokeCalc appeared first on Bikerumor.

Not to be mistaken with Don Henley…or the Boys of Summer, Kitsbow Cycling Apparel has released two cool, new riding shirts. The Icon Denim Shirt and the cool Merino Wool Henley shirt. Icon Denim Shirt This Icon Denim Shirt is what Kitsbow calls a purpose-designed denim shirt that they say will sure to become an American

The post Kitsbow Brings us neo-classic Denim and helps us Don a Henley Shirt… appeared first on Bikerumor.

If you're always a little worried about your bike getting stolen, it's worth checking out the upgraded Alarmbox from ABUS. 

The post ABUS Alarmbox 2.0: motion-sensing alarm & chain lock looks to thwart thieves appeared first on Bikerumor.