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Advocacy, Industry News & Gone Riding, Mountain Bike - October 2, 2020

ARC8 Faserwerk project brings carbon production in-house, starting in the cockpit

For years developing bikes for other brands at manufacturers in Taiwan before they more recently set out on their own, ARC8 is taking back more control with Faserwerk – a project to bring their own carbon construction completely in-house. Starting with carbon handlebars & seatposts, ARC8-made cockpits are just a stepping stone towards bike production, […]

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Zwift just raised $450 million… are they going to launch trainers? What’s next?

Perhaps taking a cue from Peloton, indoor virtual world platform Zwift has just raised $450M in Series C funding. And they’re promising it’ll lead to increased gamification and the introduction of hardware to create a more complete ecosystem. Before we get into what this could mean, here’s their blurb: “Zwift, the global online fitness platform […]

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Advocacy, Industry News & Gone Riding, Road Bike - September 12, 2020

HED wheels see lower prices, new naming structure, updated graphics

It seems that for HED Cycling, 2020 is the year of the reset. Earlier this month, they announced a complete renaming of their gravel lineup and the addition of a new wheel. Now, the rest of their lineup is also getting a refresh with a new naming structure along with a number of price reductions […]

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Must Watch: Shimano 100th Anniversary youtube channel starts in 1921, hints at 2021

Few brands in the cycling industry carry the cachet of Shimano. Known by all types of riders from casual to professional, in March 2021, it will have been 100 years since Shozaburo Shimano started the company with only a lathe that was borrowed at the time. Obliviously, Shimano’s catalog has grown exponentially and has advanced […]

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Friday Roundup: Follow le Tour, ride Women’s 100, Win a killer bike & more!

Le Tour enters Week 2. Answer the call of the Pyrenees with a Rapha preview – You’ve all seen that Le Tour de France made its sneaky late summer return last week, right? Now after a strange but tough first week, the granddaddy Grand Tour is about to roll into its second week as the […]

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