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Advocacy, Industry News & Gone Riding -

Trek remove 433,600 lbs of plastic waste from bike packaging

Trek Bikes have slashed the amount of single-use plastic in bike packaging, removing an incredible 433,600 lbs of plastic waste from their supply chain. A custom approach, taking each bike model individually, has allowed Trek to make a massive step toward their goal of plastic-free packaging by 2024. Trek Cut Down on Plastic Packaging for […]

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Advocacy, Clothing-Gear-Tools, Contests, Industry News & Gone Riding, Women's -

Weekend Roundup: VR to the Tour de France départ, Sagan collection, Win Lezyne & more!

Immerse yourself virtually in Team DSM’s lead up to the Tour de France – To deliver a more immersive perspective on Team DSM’s prep for the Grand Tours they’ve put together a virtual reality experience that gives fans a “unique look behind-the-scenes of with real life 360˚ scenes”. The first episode ‘Be the best you […]

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Advocacy, Industry News & Gone Riding, Mountain Bike -

Intense 951 Series mountain bikes for sale through Costco website, available now

Just a few days ago, we reported on the new 951 Series from Intense Cycles. Created as a way to get Intense bicycles into the hands of more riders, the 951 Series is focused on affordability – but while retaining the performance of existing models from Intense. In addition to spec’ing them with more affordable […]

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Advocacy, Industry News & Gone Riding, Mountain Bike -

Ibis celebrates 40th anniversary with Special Edition Ripmo for Enduro team

Notice something colorful on Ibis’ social media channels yesterday? That would be the teaser for their 40th birthday present. To themselves. Well, technically to their EWS Team. And eventually, the gift will be paid forward to their local trails as well. Yes, on April Fool’s day of 2021, Ibis Cycles turned the big 4-0. That’s […]

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Advocacy, Gravel Bikes, Industry News & Gone Riding, Road Bike -

Hutchinson Gridskin road & gravel tires lose weight, boost ride, protection & sustainability

Hutchinson has given a subtle Gridskin construction upgrade to a couple of their top-selling tubeless road and gravel tires, promising improved environmental sustainability, in addition to both better flat protection and lower weight for gravel riders. Hutchinson says they’ve been developing the new reinforcement technology for their made-in-France tires for the past two years with […]

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