Canyon Bicycles scores new investment from LeBron James & Maverick Carter
The NBA legend’s strategic investment in Canyon underscores his demonstrated personal and financial interest in bikes. LRMR Ventures, the Ohio-based office of basketball icon LeBron James and sports executive Maverick Carter, today announced a strategic equity investment in Canyon Bicycles GmbH. Another U.S.-based firm called SC Holdings joined LRMR Ventures in the investment, reportedly to
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